14.Parle Hippo

 

" Launch Hippo visuals and advertisements for OOH media"

We think the character "HIPPPO" is really cute and the way it communicates (back of the packet) is awesome. The same visuals can be launched on OOH media across the country. 

"Hippo thinks none care about fighting the world’s biggest enemy, hunger"

13.Close Up

" Put up 'Are you carrying your CLOSEUP Smile today' stickers on mirrors in malls and restaurants"

Close up toothpaste has successfully made itself synonymous with a smile. Smile which reflects confidence. Continuing with the idea small stickers can be pasted on mirrors in malls and restaurants. This would remind people to always carry a smile!

12.Mcdonald's

 

"Introduce Heart - Shaped French Fries on Valentine's Day"

With McDonald's part of everyone's lives, what better way to celebrate this Valentine's day with heart shaped french fries.When Love is in the air, why not give some love in the food too!

Happy Valentine's Day in advance!

11. Hawkins Pressure Cookers

Launch a CSR Program to "Reduce the Consumption of Fuel in Cooking" by Promoting the Usage of Pressure Cookers in Rural Areas.

In keeping with the worldwide efforts to reduce global warming, Hawkins should go rural in promoting the same. Encourage the usage Pressure Cookers instead of open mouthed utensils by launching contests in rural areas wherein the women are encouraged to cook their  best dishes in Hawkins Pressure Cookers. 

10.Crezendo - Vibrating Ring with condoms

"Launch a series of viral videos on web showing the crezendo vibrating ring"

The series of videos should be launched on the web showcasing the product. The videos can be subtle but very witty and intelligent.This will create the buzz and give more visibility to  the brand.Its been long since the last buzz came (Madhya pradesh government banning crezendo). 

9.Cloud 9

" Launch 'WHAT IS YOUR CLOUD 9?' Campaign"

 The new campaign will feature what is it like to be on cloud 9 for different people.This campaign can be be executed in various formats through various media channels - a TVC, print ads, internet campaign, BTL activities.The brand needs to be exciting and fast, it is an energy drink after all!

8. Gillette

Introduce "My First Razor" - Special Razors for Adolescents. 

Gillette should introduce special razors for first time shavers. These could be skin friendly and that makes first time shaving an unforgettable experience. After  all even they are entitled to get the best !

7. Incredible India

"Introduce a Kamasutra Trail Package to help tourists Unravel the Myths associated with the ancient text of Kamasutra."

The Ministry of Tourism, India should introduce a "Kamasutra Trail Package" under the Incredible India Initiative. This trail could include a visit to all the historically important places in India w.r.t the evolution of the ancient Indian text, Kamasutra . Also, an effort to bring out the true historical and scientific nature of the text can be made by including discourses in the same as well as  wellness programs through the inclusion of sessions in Yoga and meditation.

6. Hockey India

 

"Come up with a Reality Show to hunt for a new young Indian Hockey Team"

A panel of veteran Indian hockey players travel across the India to hunt for a new young talented Indian Hockey Team. The reality show would create a great buzz and popularity about the game. Popularity of the game and a fresh new talent for the national hockey team!

5. Milk Bikis

 

"Sponsor the Mid Day Meal program by partnering with National Literacy Mission in India"

Britannia should sponsor the mid-day meals in schools by providing them with Milk Bikis, partnering with National Literacy Mission in India. This would be a great Corporate Social Responsibility initiative. This will show their contribution for nurturing the children and future of the country.

4. Nestle

" Introduce Soluble Chocolate Balls that can be dropped in coffee to add chocolate to it"

Nestle should come out with soluble chocolate balls,which can be dropped into home brewed coffee. With chocolates and Nescafe in product line, the product would be a natural fit for Nestle. Drop the ball - and your own Cafe Mocha is ready!